SHOPPERS are rushing to Primark to buy a £2.50 Nars lip balm dupe that’s scanning for £23 cheaper than the original.
The new makeup item is sending fans into a meltdown as they come in two chic shades.
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Primark’s Tinted Lip Balm is being compared to Nars Afterglow Lip Balm after the retailer shared a clip of the product to their 724k followers on Instagram.
The video shows the £2.50 lip balm shades in their sleek packaging before swatches are taken on the back of a hand.
The description of the product reads: “Less than a lipstick, more than a lip balm, you can’t really go wrong with our PS… tinted lip balm.
“Designed to offer the best of both worlds with a slick of pretty colour and a dose of moisture for a rosy and nourished pout, this product is perfect for slipping into a bag for easy throughout-the-day touch-ups (no mirror required).
“Even the packaging is pretty perfect — this tinted balm is housed in a sleek, pink twist-up tube, so we’re sure you’ll have people admiring it each time you pull this little beauty out!”
Thousands of excited shoppers liked the post with one commenting: “Nars dupe”.
Another said: “These look lush”.
A third added: “Oh I love this”.
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The two glam balms have a striking resemblance to the Nars Coloured Afterglow Lip Balm which cost around £26.
Both items sport rectangular rose gold packaging, with a twist-up feature to access the product.
The Primark Tinted Lip Balm is currently available in two colours – Peaches, which has nude undertones, and Blush Brown, which is more pink.
This comes after a fashion whizz revealed that if you’re on the hunt for an autumn wardrobe then Primark is the place to go for Zara, H&M and Gucci dupes.
Fashion fans were also flocking to Primark to get their hands on a summer staple that was scanning for just £1.
And a deal expert revealed five simple tricks that can help you to nab the best bargains in Primark.
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