NEXT time you go to buy an app from Apple’s App Store you might notice something a bit different.
The tech giant’s strict rules don’t allow developers to choose any old price down to the penny.
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Instead they have to follow specific price points.
But in the biggest upgrade to App Store pricing in its 14-year history, Apple is expanding the amount available.
And the highest is now a whooping £12,000 / $10,000 – though we can’t imagine which apps or app subscriptions could justify such a hefty charge.
It’s designed to make things more flexible for developers but means you’ll see widely varying figures very soon.
The firm is adding 700 new price points, bringing the total to 900.
That’s almost 10 times the number of price points previously available for most apps.
Apps can be sold for as low as 29p, all the way up to £11,999.99 – though developers will have to put in a request for the big one.
In the US, the price range varies from $0.29 up to $10,000.
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The biggest difference is how costs go up incrementally.
So, it can increase every 10p up to £9.99.
And further up the scale, it’s every 50p, between £9.99 and £49.99, and so on.
The same system applies in dollars and other currencies.
Apple‘s new pricing structure will be available for apps offering auto-renewable subscriptions starting today.
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This post first appeared on Thesun.co.uk
