Maximuscle founder and TV presenter dies at same airfield where he was almost killed in 2016
Zef Eisenberg, the millionaire sports nutrition company founder and television presenter, has been killed during an attempt to break the British land speed record at the same airfield where he almost died in a crash four years ago.
The 47-year-old, who founded fitness firm Maximuscle, died at Elvington airfield, to the east of York, on Thursday afternoon, the same airfield where the former Top Gear presenter Richard Hammond was involved in a near-fatal accident in 2006.
