WALKERS has revealed why its cheese and onion crisp packets are blue.
Cheese and onion flavoured crisps are typically found in green coloured packets – but not at Walkers.
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Traditionally, salt and vinegar crisps take on blue coloured packaging and according to Leicestershire Live, many people assume Walkers swapped the colours early on.
However, this never happened because Walker’s was the original cheese and onion flavour pioneer.
The brand released their cheese and onion flavour back in 1954 – a whole eight years before competitor Golden Wonder.
As a result of this move, other companies chose to steer clear of replicating Walker’s colour scheme.
Convinced Reddit posters started a debate earlier last month, with one post saying: “We swore the cheese and onion flavour crisps used to be green and the switch happened around 1994.
“We used to joke about it because my mother’s favourite is cheese and onion but she dislikes salt and vinegar.”
However, despite what people thing, this has never been the case and Walkers has responded to the debate on its website.
The crispmaker said: “Our salt and vinegar and cheese and onion flavour crisps packs have always been the colours they are today.
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“Contrary to popular belief, we’ve never swapped the colours around, not even temporarily.
“We’ve no plans to change these designs, as they’re signature to our brand.”
What are the most common crisp colour schemes?
A YouGov survey in 2014 found that cheese and onion was the UK’s favourite crisp flavour, at 31% of all those sold.
Blue, green and red and the most common crisp packet colours used by brands – but they often denote different flavours depending on the brand.
While green is used by Golden Wonder, Pringles, McCoys and Hula Hoops to denote their cheese and onion crisps, Walkers uses the colour blue and Kettle Chips uses yellow.
Blue is used by Golden Wonder, Pringles, McCoys, Hula Hoops and Kettle Chips for its Salt and Vinegar crisps, while Walkers uses the colour green.
Ready salted crisps from Walkers, Pringles, McCoys and Hula Hoops are sold in red packets.
