The climate crisis and recent heatwaves has led to a surge in sales – and the bigger the bottle, the better
With unprecedented hot weather and the potential for widespread drought bringing the climate crisis into sharp focus, this summer has also been marked by an attendant interest in refillable water bottles. Size matters – the bigger and more motivational your bottle, the better.
In 2021, the global reusable water bottle market was valued at $8.64bn. This is expected to increase by 4.3% in 2022.