Campaign joins a range of consumer-focused incentives unveiled in recent days to fight against vaccine hesitancy
Incentivizing the vaccine-hesitant in America has reached the fast food industry. Burger chain McDonald’s has announced it is partnering with the White House to promote vaccination information on its coffee cups.
Starting in July, US customers will see redesigned McCafé cups and delivery-box seal stickers featuring an upbeat message of “We Can Do This” – a slogan created by the US health department.