Activist investor ValueAct Capital Partners LP has taken a 6.7% stake in New York Times and intends to push the media company to more aggressively market subscriber-only content.

In a filing with the U.S. Securities and Exchange Commission on Thursday, ValueAct said it has had and expects to have future conversations with executives and directors of New York Times about various issues, including “whether it makes sense for a ValueAct Capital employee to be on the issuer’s board of directors.”

This post first appeared on wsj.com

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