Secrecy, stunts and subterfuge: publishers and collaborators reveal the magic that went into creating a children’s classic 25 years ago
“He’ll be famous – a legend – every child in our world will know his name.” So predicts Professor McGonagall in the opening chapter of Harry Potter and the Philosopher’s Stone. Breaking sales records from the beginning, Harry Potter is the biggest success in children’s publishing history, making its author, JK Rowling, one of the most famous writers in the world. But on 26 June 1997, when the first novel in the series was published – after notoriously being turned down by 12 publishers – no one had heard of her boy wizard. Behind this magical story was a team of children’s book devotees who helped Harry Potter take flight.