Psychological reality show hosted by Claudia Winkleman is already attracting visitors to the Scottish castle where it is filmed
Described as the Highland Hunger Games, new BBC One psychological reality show The Traitors is proving a hit with audiences but is also creating an appetite for the Scottish castle and region where it was filmed.
This week the dark Claudia Winkleman-fronted series was trending second only to the World Cup and the Meghan and Harry documentary on Twitter. It has encouraged more young viewers to sign up to BBC iPlayer than any show other than the Qatar tournament and got a greater audience share than EastEnders.