The egotist-in-chief returns to TV promising an ‘island of sanity’ in ‘a world gone mad.’ But he’ll need to do way worse than this weak opener with Donald Trump to make his new gig a hit
If Piers Morgan were a nightclub bouncer, he would try to start fights. Before the launch of his latest broadcasting career – on Rupert Murdoch’s Talk TV, a screen-led sibling to the tycoon’s Talk Radio and Times Radio – he Twitter-challenged the Guardian to come and take him on if we were stereotypical enough.
“The only way the PR campaign for @PiersUncensored could possibly get any better,” Morgan taunted, “is if the @guardian review it and says it’s terrible, unwatchable & the end of civilisation as we know it. Don’t let me down you whiny woke wastrels!”
