The New Yorker writer’s book Major Labels examines why we tag music with a genre, be it for commerce or community. He explains why people still argue over great songs – and why they can thrive on cultural appropriation

When Nik Cohn wrote Awopbopaloobop Alopbamboom: The Golden Age of Rock in 1969, he only had 15 years of the rock’n’roll era to process. Five decades later, telling the story so far is such a daunting prospect that, while writing Major Labels: A History of Popular Music in Seven Genres, New Yorker staff writer Kelefa Sanneh’s trick was denial.

“I figured if I thought too much about the span of it, I would go insane,” he says cheerfully. “The idea of sitting down to write the history of music is horrifying. It feels more fun if I’m telling seven overlapping stories.”

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