Netflix is seeking to amend its programming deals with major entertainment studios to allow the streaming giant to put content on an advertising-supported version of the service, people familiar with the matter said.

Among the studios Netflix has begun talks with are Warner Bros., which makes the hit stalker drama “You”; Universal, producer of the dark comedy “Russian Doll”; and Sony Pictures Television, producer of “The Crown” and “Cobra Kai,” the people said.

This post first appeared on wsj.com

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