Sales expected to top £250m as factories work overtime to produce merchandise for King Charles’s celebrations
In Stoke-on-Trent, the potters are working seven days a week, while in Knaresborough strings of bunting are whizzing through machines. In London, icing “artists” are painstakingly decorating Westminster Abbey-shaped biscuits.
It’s a race against time to fill customer orders as the clock ticks down to King Charles III’s coronation. Buoyed up by the public’s enthusiasm for last year’s platinum jubilee, businesses are cranking out memorabilia, decorations and party food ahead of the blockbuster royal event.
