Toy Retailers Association selects likely ‘must-haves’ for British market with eye on strained budgets
An interactive guinea pig which has babies and a “booty shaking” disco giraffe are predicted to be among the bestselling toys this Christmas as retailers battle for custom with toy ranges tailored to suit “every budget”.
With the cost of living crisis looming large, the DreamToys list drawn up by the Toy Retailers Association (TRA), features a selection of cheaper toys this year, with eight of the top 12 under £35. The cheapest item on the list is an £8 Squishmallow, a cuddly toy expected to be a popular stocking filler.
Barbie Cutie reveal doll £33
Gabby’s Purrfect Dollhouse £80
Goo Jit Zu figurine £11
GiGi the Giraffe £28
Mama Surprise £65
Magic Mixies Mixlings Magic Castle £30
Paw Patrol Big Truck Pups vehicle £18
Pokémon Elite Trainer set £42.50
Rainbow High fashion doll £32
Sink N’ Sand game £20
Original 7.5in Squishmallows £8
Lego Star Wars Hoth AT-ST £45
