The Aussie cartoon pup’s world-conquering franchise is about to launch a half-hour special, The Sign – amidst feverish speculation about the series’s future. The show’s creator Joe Brumm talks risks, rumours and channelling Gavin and Stacey
Bluey is an absolute phenomenon. It’s one of the world’s biggest TV shows, an Emmy-winning behemoth so popular that it accounts for nearly one-third of all TV views on Disney+. Last year, the family-friendly animated series was the second most-streamed show on any platform, behind only Suits. For its creator, Joe Brumm, though, there’s one particular accolade that’s really earned him bragging rights. “Ryan Gosling’s a Bluey fan,” he grins. “To my wife’s eternal joy.”
Now Bluey is about to get even bigger. Despite the adventures of the cartoon dog and her family having won over the world with episodes that are a snappy, child-friendly seven minutes in duration, the show is about to launch its first ever extended special, The Sign – Bluey’s longest outing by far at 28 minutes.
