Vague, hashtag-friendly and easy to take off: the OneLove armband was the perfect non-protest for the Qatar World Cup

So England didn’t wear the OneLove armband in the end. The gesture was gesture-trumped by Fifa, which gestured towards the referee’s pocket to indicate a yellow card would be forthcoming. Ahead of England’s World Cup opener against Iran yesterday, the Football Association put out a joint statement with other no-longer-participating nations, explaining “we can’t put our players in a position where they could face sporting sanctions including bookings”. That “including bookings” really puts it into perspective. #ActivismIsHard.

Without wishing to undermine this heroically short-lived civil rights moment even further, what really is OneLove, with its off-brand Pride rainbow? The whole thing feels as weirdly and carefully vague as the bar orders of soap-opera characters, who walk into pubs and ask simply for “a pint”. A pint of what? OneLove of what?

Marina Hyde is a Guardian columnist

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