International festival director Nicola Benedetti says new manifesto is designed to make event more open and affordable
Nicola Benedetti, the Edinburgh festival director, has slashed ticket prices, increased youth participation and added more “beanbag concerts” in a renewed effort to broaden the art festival’s appeal.
Benedetti, a Grammy-award winning violinist, said this August’s Edinburgh international festival would offer a new “audience manifesto” designed to make the event more open, affordable and immersive.
