Campaign demonstrates butchery skills amid fears glut will go to waste due to smaller gatherings
Consumers are being urged to buy large turkeys – suffering a slump in demand due to smaller festive gatherings – in order to avoid a glut of Christmas birds going to waste.
Research from the Too Good to Go national food waste app reveals 30% of Britons are planning to buy a smaller turkey than normal, with two-thirds opting for compact and easy-to-carve turkey crowns for their Christmas table. Only 17% of shoppers are planning to buy larger birds, the research found, raising fears that many fresh ones could remain unsold or be needlessly wasted.
