THE Bank of England has ditched the St George flag from its logo after 50 years.
It has been replaced with the Union Jack to be more “inclusive”.
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The makeover of the Bank’s long-standing Britannia symbol was revealed on its website yesterday.
It explained: “Britannia is the female personification of the British Isles. She has been our symbol since we were founded in 1694.
“We wanted a new Britannia that reflects our current mission and values.” It is part of a new “visual identity system” as the Bank seeks to be more “accessible” in the way it communicates, particularly online. The new logo, thought to have cost thousands, is the 13th.
Since the 1960s it included a shield with the Cross of St George — a red cross on a white field.
It was adopted by England and the City of London in 1190 for their ships entering the Mediterranean.
However, the Bank represents the whole of the UK.
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Governor Andrew Bailey: “The Bank of England has been around for hundreds of years, but it embraces advances in digital technology. These have brought many benefits. One is that it brings us closer to the public we serve.
“We know this means we have to explain what we do and why. How we communicate is part of how we carry out our mission.
“We intend to keep trying to make our communications more inclusive and accessible for everyone.”
Mr Bailey recently came under fire for not being able to remember the full extent of his £570,000 pay package while calling for workers to show salary restraint.
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