ASDA has made a big change in stores today to help shoppers with the cost of living – and they’re delighted.
The supermarket is offering all its customers a free bowl of porridge and a hot drink every day from now until March 20.
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It will be available from 8am to 12pm in all 205 Asda cafes.
Thee is no eligibility criteria and all you need to do is ask for the deal at the counter.
You can find your nearest branch by using the store locator tool on Asda’s website.
Shoppers have taken to social media to praise the initiative, which is being run in partnership with Quaker.
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Writing on Facebook, one shopper said: “Well done Asda. It’s a great idea. A lot of people will be very grateful.”
Another added: “What a great idea, lovely for youngsters to have a warm breakfast.”
A third wrote: “Well done Asda for looking after your community and customers.”
It’s not the first time that Asda has offered a deal to help customers struggling with the soaring cost of living.
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Shoppers aged 60 and over can also get hot soup and a roll with unlimited tea and coffee for £1, from today till the end of the month.
Asda has also made its Kids Eat for £1 meal deal permanent across all cafes as well.
Baby food is also available as part of the initiative, with little ones able to get a free pouch of Ella’s Kitchen baby food in their local Asda café.
Selected Asda stores also run a “Community Cuppa” campaign in cafes.
It’s aimed at community groups who may otherwise struggle to meet due to rental costs or high energy costs.
Spaces are available on weekdays from 2pm to 6pm and all community group members who visit get a free hot drink.
Asda isn’t the only supermarket to step up to help pensioners in the cost of living crisis.
A child under 16 can eat for free at Morrisons cafés when you buy an adult meal worth at least £4.99.
A kid’s meal comes with a piece of fruit and Tropicana kid’s orange juice, apple drink, or bottle of water. Morrisons is rolling out the scheme nationwide.
Sainsbury’s launched a “Feed your family for a fiver” campaign. On the Sainsbury’s website, you can access cheap recipes that will feed a family a family of four for under £5.
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Waitrose has a hot drink offer in partnership with Caffè Nero for members of its myWaitrose loyalty scheme.
You need to bring your own cup and make a purchase – but there’s no minimum spend to get your free drink.
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