APPLE’S Peek Performance summit wasn’t just about hardware.
The tech giant announced they’re entering the live sports streaming business as viewers around the world cut the cord in search of a better deal.
The company’s first live sports partnership is coming in the form of a weekly MLB doubleheader, dubbed “Friday Night Baseball”.
Initially, an AppleTV+ subscription will not be necessary for viewing games. The press release does not explicitly state when a paywall will be put up.
Apple TV+ users will also have access to a 24/7 baseball centric livestream and Apple’s new highlight show called “MLB Big Inning”.
It’s unclear who will lead the broadcast team for Friday Night Baseball.
Amazon recently made a play to bring in longtime NFL anchors Troy Aikman and Al Michaels for their own football streams.
Perhaps, Apple could make a similar move in trying to bring a familiar voice of the game.
Apple is the newest sponsor rooting for a resolution to the ongoing MLB lockout.
More to follow…
For the latest news on this story keep checking back at Sun Online.The-sun.com is your go-to destination for the best celebrity news, sport news, real-life stories, jaw-dropping pictures and must-see video.
Like us on Facebook at www.facebook.com/TheSunUS and follow us from our main Twitter account at @TheUSSun.