ADIDAS has £1billion of unsold Yeezy trainers following its split from rapper Kanye West.

Bosses are stumped over what to do and the German giant faces a £611million annual loss if it cannot sell them.

Yeezy trainers launched in 2015 and brought in £1.3billion of sales in 2020

2

Yeezy trainers launched in 2015 and brought in £1.3billion of sales in 2020Credit: AP
But Adidas terminated their contract with Kanye West late last year

2

But Adidas terminated their contract with Kanye West late last yearCredit: AP

Adidas parted ways with the rapper, now known as Ye, in October after he made anti-semitic comments on social media.

Selling the footwear would earn him royalties — which the company is not keen on.

Yesterday chief executive Bjorn Gulden refused to rule out destroying the trainer mountain but said adidas was “trying to avoid that”.

Donating them to charities could backfire and lead to a resale rush.

EFL clubs agree £1BILLION TV deal but one big change for fans is NOT included
Four nifty ways to show your kids that saving money can be child's play

Mr Gulden added the company was “getting closer and closer to a decision”.

Yeezy trainers launched in 2015 and brought in £1.3billion of sales in 2020.

Adidas is facing a lawsuit from investors who claim it ignored potential problems over Ye’s “extreme behaviour”.

This post first appeared on thesun.co.uk

Leave a Reply

Your email address will not be published. Required fields are marked *

You May Also Like

How much does it cost to install and run air conditioning? Everything you need to know

THE second heatwave of the summer has hit the UK with temperatures…

Mike Ashley targets empty Debenhams stores in rescue blow

Retail tycoon Mike Ashley is considering moving his brands into empty Debenhams…

Are pharmacies open over the Easter Bank Holiday 2023?

PHARMACIES are vital for people who need to collect prescriptions or to…

McDonald’s launches two deals TODAY where you can get a quarter pounder for 99p

HUNGRY McDonald’s fans can tuck into two deals today – including a…