From buccal fat to cellulite, anything innate to humans that can be made into a problem will create a market for the solution
When research was released last week showing the level of body image distress among young people, its focal point was social media: what was driving 75% of 12-year-olds to “dislike their bodies” and feel “embarrassed by the way they look”? Why was this rising to an astounding 80% of young people by the time they reached 18? Is Instagram wrecking mental health, or is it TikTok?
Others argued that social media may be the gravity, but something more immediate had caused the crash. The rise in acute psychological distress – far higher in girls than boys – is observed in a study comparing 2021 with 2007: suicidal ideation among one in 10 girls aged 16, self-harm at almost a quarter. Lockdowns and long Covid were hypothetical factors. Among young non-binary people, the rates are even worse: 61% had self-harmed and 35% had attempted suicide. This may have its more proximal cause in the relentless campaign against them in rightwing politics and some parts of the media.
