Volvo has unveiled its safest and most hi-tech family car ever – but if you want to get your hands on one it will cost over £75,000.

The Swedish car maker – which is synonymous with safety – believes the new all-electric seven-seater EX90 SUV will protect drivers, their occupants and other road users better than any other model to hit the road yet.

This is thanks to a massive suite of tech that includes eight cameras, five radars, 16 ultrasonic sensors, and a cutting-edge ‘lidar’ system to create ‘an invisible 360-degree shield’ around the car that Volvo believes will cut severe road accidents by up to a fifth.

Two cameras and posture sensors in the cabin will monitor a driver’s condition, detecting if they’ve fallen ill, are nodding off or intoxicated at the wheel…and then bring the car to a halt to prevent an inevitable crash.

Is this the safest car money can buy? Volvo's £75k electric EX90 has a 365-mile range and can tell if you're falling asleep at the wheel...then bring itself to a stop

Is this the safest car money can buy? Volvo’s £75k electric EX90 has a 365-mile range and can tell if you’re falling asleep at the wheel…then bring itself to a stop

The new green flagship Volvo packs so much computing power, hardware and upgradeable software for safety, entertainment and connectivity, that bosses described it as a ‘computer on wheels’.

The hi-tech car is fitted with the computer hardware to enable it to achieve a high degree of autonomous driving – though only once the software that allows it to function is made available to download.

It will offer a range of up to 363.5 miles and – in true 4X4 fashion – have a wading depth of 45cm (nearly 18 inches).

However, all this technology and performance comes at a cost. An eye-watering one at that.

The top of the range model to be launched first will cost more than £100,000. 

Later entry-level models are expected to start from around £75,000, though no pricing has yet been confirmed by Volvo.

A full charge of the car's 111kWh battery will provide a range of 363.5miles if you go for the Twin Motor version. The 'Performance' EX90 has a slightly reduced claimed distance on a full battery of 360.4miles

A full charge of the car’s 111kWh battery will provide a range of 363.5miles if you go for the Twin Motor version. The ‘Performance’ EX90 has a slightly reduced claimed distance on a full battery of 360.4miles

The new green flagship Volvo packs so much computing power, hardware and upgradeable software for safety, entertainment and connectivity, that bosses described it as a 'computer on wheels'

The new green flagship Volvo packs so much computing power, hardware and upgradeable software for safety, entertainment and connectivity, that bosses described it as a ‘computer on wheels’

This should be a practical electric car, offering up to 365 litres of boot space even when all seven seats are in place. Drop the rear two seats down and it extends to 1,010 litres - enough for three large suitcases, as shown here

This should be a practical electric car, offering up to 365 litres of boot space even when all seven seats are in place. Drop the rear two seats down and it extends to 1,010 litres – enough for three large suitcases, as shown here

The Swedish car-maker, now owned by Chinese car-giant Geely, says the zero-emissions EX90 marks the start of a new era for Volvo Cars as it pledges to reveal one new fully electric car each year – selling only electric cars by 2030.

The wraps came off the new car in Stockholm to reflect the company’s Swedish roots. But the first cars will be built at the company’s new US factory in Charleston, South Carolina, followed swiftly by China.

Speaking at its official unveiling, Volvo chief executive Jim Rowan said: ‘The Volvo EX90 is our vision of a large family SUV in the electric age. 

‘It demonstrates what future Volvo cars will stand for in terms of safety, tech, sustainability, design and creating a more personal experience for every customer.’

Volvo’s pioneering Big Brother safety tech explained

by Rob Hull for ThisisMoney.co.uk

The X90 will be the first car to monitor drivers using cameras and sensors to detect if they are falling asleep, drunk or overly distracted while at the wheel.

Its suite of technology includes eight cameras, five radars, 16 ultrasonic sensors, and a cutting-edge ‘lidar’ system to create ‘an invisible 360-degree shield of safety’ that it believes can cut severe road accidents by up to a fifth.

While these are designed to alert motorists to potential dangers around them, it will also have two interior cameras, a posture sensor and touch-sensitive steering wheel to permanently monitor drivers to gauge if they are drowsy, ill or looking at their phone while at the wheel.

And, if a motorist is unresponsive to a series of alerts, it can takeover control of the vehicle and bring it to a stop if it thinks a crash could be imminent.

Are you keeping your eyes on the road? Volvo's new EX90 will be the first car fitted with two interior cameras to monitor the driver at all times

Are you keeping your eyes on the road? Volvo’s new EX90 will be the first car fitted with two interior cameras to monitor the driver at all times

Volvo prides itself on being at the forefront of vehicle safety and has been one of the pioneering brands when it comes to new tech to reduce the number of collisions involving its latest cars.

In recent years it has led the way with a number of first-time safety features, including speed limiters on all its new vehicles produced from 2020 that restrict drivers to speeds of no more than 112mph.

The Swedish firm is also the first to offer customers a separate key they can give to their newly-qualified children and other family members that, when used to start the car, has a speed limit that’s been pre-set by the owners, which can restrict users to drive at a maximum speed as slow as 31mph.

Yet the EX90 promises to take things to the next level thanks to a bounty of technology, including – for the first time ever – interior cameras to permanently monitor the driver.

Volvo says this is the most advanced version of its ‘Driver Understanding system’, which it has been intensively developing for the last three years.

The cameras calculate for how long the user is looking at the road ahead and then decides if their attention is focused somewhere other than driving

The cameras calculate for how long the user is looking at the road ahead and then decides if their attention is focused somewhere other than driving 

How does the technology work to improve safety? 

Two cameras inside the cabin will constantly measure the user’s ‘eye gaze concentration’ and a sensor also monitors the driver’s posture.

One of the cameras is embedded under the digital driver instrument panel behind the steering wheel and the other is placed higher in the speaker housing. 

This ‘maximises accuracy from different angles’ so that the system can determine if there might be an issue and ‘provide adequate driving assistance at the right time,’ the Swedish firm tells us. 

The cameras calculate for how long the user is looking at the road ahead and then decides if their attention is focused somewhere other than driving.

Volvo stresses there is no output video data from these cameras and they are not recording footage of driver and only measure a driver’s eye gaze direction and head position. 

Interior sensing is one of the next safety frontiers for us…
Thomas Broberg, head of Volvo Cars Safety Centre

A Volvo-developed algorithm then uses this information to detect the user’s current state and will be able to ascertain if the motorist is overly distracted, tired, drunk or falling ill.

The cameras and sensor will also be able to understand if a motorist is using their mobile phone or another device at the wheel, which stricter new laws introduced on 25 March is now a punishable with £200 fines and six points if drivers are caught in the act.

The steering wheel also has sensors built into it to understand if the driver has released their grip due to falling asleep or a health-related issue.

‘Our research shows that by simply observing where the driver is looking and how often and for how long their eyes are closed, we can tell a lot about the state of the driver,’ explains Emma Tivesten, a senior technical expert from within the brand’s Safety Center.

‘By basing its calculations on our research findings, the sensing system allows our cars to identify whether the driver’s ability is impaired, perhaps due to drowsiness, distraction or other causes for inattention and to offer extra assistance in a way that best suits the situation.’

Thomas Broberg, who heads Volvo’s Safety Centre says interior sensing is ‘one of the next safety frontiers’ in the automotive sector. 

The auto giant says the technology will continue to improve over time as it learns how driver’s behave. 

Any changes to the system will be available via over-the-air software updates than can be downloaded to the vehicles belonging to existing customers.

What happens if the system detects a driver is asleep or ill? 

If the cameras, sensor and capacitive steering wheel detects something is out of the ordinary, it will attempt to alert the driver with a series of warnings.

The first will be an audible beep, followed by a ‘soft nudge’, which will be a vibration sent through the steering wheel and seat.

However, if the motorist fails to respond to these, either because they’ve fallen asleep or take ill, the EX90 will be able to bring itself to a safe stop, automatically activate the hazard warning lights to alert other motorists, and then call for help.

Volvo says this tech will help it to make significant strides to meet its future goal of there being zero crashes involving its cars in the future.

The lidar feature - its most advanced ever - will even be able to spot objects, animals and people in the road hundreds of metres away, day and night. The system powering it is packed below a panel on the roof just behind the top of the windscreen

The lidar feature – its most advanced ever – will even be able to spot objects, animals and people in the road hundreds of metres away, day and night. The system powering it is packed below a panel on the roof just behind the top of the windscreen

A safety suite of 30 cameras, sensors, radars and lidar 

As well as monitoring the driver’s state, the EX90 is packed with more road-analysing safety tech than any Volvo to date.

Its package of sensors, cameras, radars and a new lidar system – which uses light in the form of a pulsed laser to detect things up ahead – work in unison to give a ‘real-time view of the world’ around the zero-emission SUV.

‘It’s a car designed to understand you and its surroundings to help keep you, your loved ones and others in traffic safe. It can also get smarter and safer over time, as it learns from new data and receives updates,’ the company tells us. 

The lidar feature – which is located in a panel above the windscreen and is Volvo’s most advanced ever – will even be able to spot objects, animals and people in the road hundreds of metres away, day and night.

Volvo says it can detect pedestrians at up to 250-metre distances and something as small and dark as a tire on a black road 120 metres ahead, even when the car is travelling at motorway speeds.  

It claims the suite of features will reduce accidents resulting in serious injury or death by up to 20 per cent. 

It also expects the technology to improve ‘overall crash avoidance’ by up to nine per cent, which could prevent ‘millions of accidents over time’ in what it calls a ‘big step in safety and for mankind’.

‘The development of our latest safety technology is based on understanding human behaviour, rooted in decades of our own and others’ safety research,’ Volvo says.

‘Every one of us is likely to experience or be affected by at least one car crash in our lifetime.

‘That’s not a judgment: we know that most of the time you’re a great driver, alert and ready to act when needed. But we’re all humans, and that also means to experience emotions.

‘We know that distraction and tiredness are facts of life, and that they travel with us. We know that you may not always be at your best, for whatever reason. And in traffic, it takes only a few seconds for the unthinkable to happen.

‘So our aim is to help you be a better driver and reduce the risk of a crash happening. 

‘The Volvo EX90 comes with an invisible shield of safety that includes our latest sensing technology, allowing the car to understand your state of mind and the world around you.’

The hi-tech car is fitted with the computer hardware to enable it to achieve a high degree of autonomous driving – though only once the software that allows it to function is made available to download

The hi-tech car is fitted with the computer hardware to enable it to achieve a high degree of autonomous driving – though only once the software that allows it to function is made available to download

The EX90 is aimed at big families who want to switch to electric driving. It is a true seven-seater and should offer plenty of space in the back

The EX90 is aimed at big families who want to switch to electric driving. It is a true seven-seater and should offer plenty of space in the back

The second-row bench shows three individual seats, meaning it should be able to accommodate three adults in comfort

The second-row bench shows three individual seats, meaning it should be able to accommodate three adults in comfort 

What else do you need to know about the new Volvo EX90? 

The EX90 is the successor to the award winning and popular Volvo XC90.

Two all-wheel drive versions of the EX90 are being sold at launch, both powered by 111kWh batteries.

The standard Twin Motor model priced from £96,225 develops 408hp (300kW) of power which propels it from rest to 60mph in 5.7 seconds up to a top speed deliberately limited to 112mph, in line with Volvo’s aim to reduce and eventually eliminate road deaths.

It will provide enough single-charge range to get you from London to just over the Scottish border North of Berwick upon Tweed (in Northumberland) – but not quite enough to make the 400 miles to Edinburgh.

The EX90 debuts Volvo's new Thor Hammer headlight clusters, though the rest of the design is very much in-keeping with the rest of the brand's range

The EX90 debuts Volvo’s new Thor Hammer headlight clusters, though the rest of the design is very much in-keeping with the rest of the brand’s range

All the tech packed into the EX90 comes at a cost. The top of the range model to be launched first will cost more than £100,000

All the tech packed into the EX90 comes at a cost. The top of the range model to be launched first will cost more than £100,000

Entry-level models - which won't arrive until later in 2024 - are expected to start from around £75,000, though no pricing has yet been confirmed by Volvo

Entry-level models – which won’t arrive until later in 2024 – are expected to start from around £75,000, though no pricing has yet been confirmed by Volvo

Will it fit in my garage? New Volvo EX90 

On sale: now

First UK deliveries: early 2024

Launch prices: Top spec ‘Ultra’ trim Twin Motor: £96,225

Twin Motor Performance price: £100,555

Entry price: tbc – but expected from circa £75,000

Seats:

Length: 5037mm

Height: 1747mm

Width (incl mirrors): 2113mm

Kerb weight: 2743kg

Maximum load weight: 3,380kg

Turning circle: 11.8m 

Drive: All-wheel drive

Power (Twin Motor): 408hp (300kW)

Power (Twin Motor Performance): 517hp (380kW) 

Range (Twin Motor): 363.5miles

Range (Twin Motor Performance): 360.4miles

Battery size: 111kWh

Battery size (useable): 107kWh Acceleration:

0-62mph: 4.9 seconds (5.9 standard model)

Top speed: 112mph (limited)

Ground clearance: up to 208mm

Charging time using DC fast charger (250kW to 80%): 30 minutes

Electric consumption (miles per kW): 2.9miles per kW

Boot space: 365 litres (7 seats) or 1,010 litres (5 seats)

The more powerful Twin Motor Performance model costing from £100,555 has a heftier 517hp (380kW) of pulling power, allowing to accelerate faster from 0 to 60mph in just 4.7 seconds, but with top speed similarly limited to 112mph. It has a slightly lower range of 360.4miles.

Both can be recharged to 80 per cent in just 30 minutes using DC fast-charger.

It’s no featherweight, tipping the scale at a hefty three tonnes.

However, Volvo says the EX90 contains 15 per cent recycled steel, 25 per cent recycled aluminium as well as 48 kilogrammes of recycled plastics and bio-based materials, which corresponds to around 15 per cent of the total plastic used in the car, the highest level of any Volvo car to date.

Order books and online configurators for both these variants open today but first deliveries are still more than a year away, from early 2024.

All examples of the Volvo EX90 can be recharged from 10% to 80% battery capacity in just 30 minutes using DC fast-charger

All examples of the Volvo EX90 can be recharged from 10% to 80% battery capacity in just 30 minutes using DC fast-charger

Volvo says the EX90 contains 15 per cent recycled steel, 25 per cent recycled aluminium as well as 48 kilogrammes of recycled plastics and bio-based materials, which corresponds to around 15 per cent of the total plastic used in the car, the highest level of any Volvo car to date

Volvo says the EX90 contains 15 per cent recycled steel, 25 per cent recycled aluminium as well as 48 kilogrammes of recycled plastics and bio-based materials, which corresponds to around 15 per cent of the total plastic used in the car, the highest level of any Volvo car to date

The charging cables and all stored in the frunk now that there is no engine under the hood of the hulking family SUV

The charging cables and all stored in the frunk now that there is no engine under the hood of the hulking family SUV

Euro NCAP outlines plan to ramp up testing of self-driving tech by 2030

Euro NCAP outlines Vision 2030 plan to test electric cars and vehicles with self-driving features on sale by the end of the decade

Euro NCAP outlines Vision 2030 plan to test electric cars and vehicles with self-driving features on sale by the end of the decade

Euro NCAP has released new details about its ‘Vision 2030’ plans for a ‘Safer Future for Mobility’ that will focus on how it measures the performance of self-driving features that will become more commonplace in new cars towards the end of the decade.

There will also be additional assessments to rate the post-crash performance of electric vehicles, taking into account the impact on emergency services and how they gain access to stricken cars. 

It’s long-running four key areas of assessment – which have been in place since 2009 – will be adjusted to four distinct phases of a potential crash event: Safe Driving; Crash Avoidance; Crash Protection; and Post-Crash Safety. This change will take effect from 2026, it says.

Euro NCAP also plans to phase in virtual testing, improving testing for vulnerable road user protection, and introducing rating incentives for a range of driver monitoring systems.

Key additions to the Euro NCAP programme, looking forward to 2030 include:

  • Testing and assessment of Assisted and Automated driver support systems
  • Assessment of technology that monitors driver impairment and cognitive distraction
  • Requirements to further improve the real-world efficacy of speed assistance technology
  • Active safety tests which more closely simulate real road environments and examine human-machine interaction (HMI) design, ensuring more robust and efficient driver assistant systems
  • Testing and assessment of safety functions enabled by V2V, V2I and V2X communication
  • Passive safety tests which give greater focus to gender equality and the aging population of drivers/occupants
  • Evaluation of fire risk and thermal runaway in electric vehicles and improved information for first and second responders
  • Promoting best practice in vehicle security and data access

Dr Niels Ebbe Jacobsen, President of Euro NCAP, said: ‘Cars are becoming more advanced as manufacturers work towards their goal of autonomous and connected vehicles. 

‘We are not yet living in an era of fully self-driving cars but driving support technologies are becoming widespread. 

‘Given the importance of these assisted and automated driving technologies, Euro NCAP will adopt a penalty/rewards approach for cars that offer these systems. 

‘Also, Euro NCAP intends to accommodate all forms of connectivity and the various technical communication standards in the rating by evaluating each safety function in a technological neutral way.’ 

The safety body also adds that it will look to develop new programmes that will assess the safety of motorcycles and motor scooters, as well as light and heavy goods vehicles. It says these vehicle types will be targeted to ‘address the overrepresentation of them in road fatalities and serious injuries’.

CARS & MOTORING: ON TEST

This post first appeared on Dailymail.co.uk

Leave a Reply

Your email address will not be published. Required fields are marked *

You May Also Like

What makes star fund managers lose their sparkle?

Fall from grace: Neil Woodford When a star fund manager moves to…

What is the current tax-free allowance?

INCOME tax is a cut of your earnings once they’ve reached a…

Americans are piling up credit card debt, edging close to $1 trillion

High inflation is forcing households to lean on plastic to cover expenses,…

Young borrowers likely to use payday loans and aren’t aware of ‘more affordable’ credit unions

Young people are twice as likely to turn to high interest pay-day…