UK online searches up 73% since last year but some users are railing against the ‘bad taste’ trend
One of the most polarising fashions from the 2000s is making a return: the low-rise, stomach revealing jeans. Models Hailey Bieber and Bella Hadid have been seen in the style and, according to Digitalloft.co.uk, online searches have increased by 73% in the past 12 months.
The trend has been lighting up social media but not for the right reasons. Like the divisive skinny jeans, the return of the 20-year-old staple made famous by Paris Hilton, Destiny’s Child and Britney Spears has given Twitter commentators cause for concern.
