Private members club Soho House will open a shop for its growing home furnishings business Soho Home in September.
The club, famed for its quirky shabby chic interiors, will open the 6,000 sq ft Soho Home Studio store in a former chapel near the Saatchi Gallery on the King’s Road in Chelsea.
It will stock the full collection and offer interior design services.
Expansion plans: Soho House is famed for its quirky shabby chic interiors
The area has seen a flurry of lettings recently, including flagship outlets for Ralph Lauren, Burberry and Balenciaga, as well as new hospitality concepts such as The Cadogan Arms on the King’s Road.
The Cadogan family business that signed up Soho Home owns and operates 93 acres of Chelsea and Kensington.
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