Call for stricter rules for betting firms to stop use of promotions with references to popular culture that appeal to under-18s
Tougher rules are required to crack down on betting firms’ use of “sneaky” social media postings and campaigns that may lure young people into gambling, warns a new report.
Researchers at Bristol University have reported a rise in gambling promotions that typically blur the line between advertising for a betting company and popular cultural references, from ET to Gladiator.
