Pandemic has hit cosmetic sales hard, with dramatic shift away from makeup and towards skincare

With its army of perfectly groomed and manicured shop assistants the department store beauty hall has traditionally been the backbone of a £2.5bn trade in expensive lipsticks, face creams or perfumes.

But cosmetics sales have plummeted this year as high street shutdowns, coupled with the shift to home-working, has prompted many people to ditch their makeup bags.

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