Want to make a great podcast? The CEO of the powerhouse podcast network Wondery, Jen Sargent, knows a thing or two about that.

Courtesy of Wondery

“Put yourself in the listener’s shoes,” she says. “Everybody is really busy, and you’re asking for people’s time, which is their most valuable asset. So why should someone listen? You’d better have a strong answer.”

This article is from Entrepreneur.com

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