‘Never knowingly undersold’ pledge was ditched under Wicks’ leadership of department store chain business
John Lewis Partnership has parted company with Pippa Wicks, the head of its department store chain who oversaw the ditching of its famous “never knowingly undersold” marketing pledge, after less than three years.
She joined the employee-owned group from the Co-op in August 2020 as part of a management restructure by the chair, Dame Sharon White, to create separate bosses for the John Lewis and Waitrose supermarket businesses.
