IF you missed out on Coachella tickets this year, Absolut Vodka is currently hosting a festival themed party in the metaverse.
I jumped into the virtual party, hosted in Decentraland, to see if it was anything like a real festival.
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Before I could begin exploring, I had to enter my date of birth to prove I was over 21.
Then came a list of rules, including a warning to “Consume your drinks responsibly. Don’t drink and teleport!”.
Fortunately, metaverse vodka isn’t real and has literally no effects so there was no risk of irresponsible virtual drinking.
The idea is that you ‘grab a virtual drink’ at the bar and then teleport to an ‘anti-gravity dance floor’ in a giant bottle of vodka.
The concept is enough to make you think you’ve been drinking for real.
As soon as I entered the giant vodka bottle party, my avatar began to involuntarily dance.
After trying and failing to consume virtual vodka, I decided to explore the other Absolut Land amenities.
This is when I stumbled upon a rather sad and empty pole dancing nightclub in which avatars can spin around virtual poles while pictures of scantily clad real human women look on.
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I left the deserted nightclub and found a more popular party among some virtual trees.
This was more like a standard festival experience until I somehow climbed one of the trees and ended up getting stuck with several other avatars.
Getting stuck in a tree appeared to be a fairly common problem in the metaverse forest.
After several attempts to get out down, I decided my time at the virtual festival was over and happily returned to reality.
If you think a metaverse party sounds fun, you can enter Absolut Land all weekend long, providing you’re over 21.
Decentraland is even offering the chance for one lucky avatar attendee to win two tickets to Coachella in real life.
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