IF your goal for 2022 is to grow your Instagram account and maybe make some money from it then we have a few tips for you.
We’ve rounded up a few of the best ways to grow your Instagram account and engage an audience online.
1
Decide what your account is about
To gain followers and grow an engaged audience, you need to offer them something.
That might be pictures of a specific thing, fashion, food or your fun personality.
Whatever it is, make sure you keep consistent and you’ll end up in an Instagram community which shares your niche.
Engage with your audience and community
Once you’ve decided on your niche you should follow other similar accounts and engage with them and your followers.
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Make sure you reply to comments to keep people interested.
You can also create engagement opportunities on your Instagram Stories with polls and questions.
Post consistently
The more often you post, the more you can engage with followers and potential followers.
A lot of brands post everyday but you just need to find a posting style that works for you and your community.
Several times a week should be enough to keep people interested if your content is top quality.
Make the most of hashtags
You don’t need lots of hashtags because you can make a few go a long way.
Try typing in some keywords and seeing what content comes up for those hashtags and whether you want your content to join that.
Try and use some hashtags that have fewer posts attached to them.
For example, “#brunch” has 31.2million posts connected to it.
Whereas, “#brunchideas” only has 243,000 posts using it so your content is more likely to be seen in that pile.
Post a variety of content
Earlier this year, a few Instagram influencers claimed the company had told them how to boost their engagement on the app.
One influencer said she was told was also told that four to seven Reels a week would improve her engagement.
She also said the advice included at least Stories two a day and one to three IGTV posts per week, which includes Instagram Live.
On top of all that you’ll also need regular grid posts.
Whatever you’re posting, make sure you’re enjoying it and find a happy medium that works for you.
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