The founders talk about how they developed the idea for their business.

August 28, 2019 1 min read

Opinions expressed by Entrepreneur contributors are their own.

In this video, Brittney Whitney and Entrepreneur Network partner Business Rockstars talk with the co-founders of JAJA Tequila, Maurice Tebele and Martin Hoffstein. 

Tebele and Hoffstein wanted to find a fun outlet apart from their jobs and felt there were not many fun, taste-testable options in the realm of tequila. They talk about marketing their product on social media to leverage their unique voice.

Click the video to hear more from the founders of JAJA Tequila.

Related: Why This Wellness CEO Celebrates Trying New Things and Letting Go of Perfection

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This article is from Entrepreneur.com

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