Gen Zers Are Snapping Up Flip Phones. They Might be Onto Something.

WHEN SAMMY Palazzolo goes out, people constantly ask to see her phone. The 18-year-old often obliges, flipping it open and handing it over.

In late 2022, Ms. Palazzolo and some of her dorm-mates at the University of Illinois Urbana-Champaign were bemoaning their smartphone addictions. “We were talking about how we [felt] like slaves to our phones, like robots who keep scrolling and scrolling, even when we’re out at parties.” The group hatched a plan to do something about it. The next day, they went flip-phone shopping at Walmart. Ms. Palazzolo ended up with a $40 AT&T Cingular Flex.