Staff including Dominic Cummings recommended hiring Public First for research on ‘levelling up’
Four of Boris Johnson’s most senior staff suggested that Cabinet Office civil servants should hire a company owned by Conservative party allies, one of whom co-wrote the Tories’ 2019 election manifesto.
Within weeks of Johnson’s election victory in December 2019, civil servants received recommendations to hire Public First to research voter opinions on the key manifesto promise to “level up” provincial towns.