Ford F 4.53% Motor Co. has nominated a pair of fifth-generation descendants of founder Henry Ford to its board—one of them, the daughter of current Executive Chairman Bill Ford —deepening the family’s involvement in the auto maker’s corporate governance.

The company said Alexandra Ford English, 33 years old, and Henry Ford III, 40, will stand for election at Ford’s annual shareholders meeting in May. Both are great-great-grandchildren of Henry Ford, who founded the company around the turn of the last century.

If the two are elected, three of the company’s 14 board seats will be occupied by Ford family members. Currently, there are two descendants of the founder on the board, Mr. Ford and his 72-year-old cousin, Edsel Ford II, who will retire from the board this spring, the company said.

Their appointments would extend a history of family oversight at the 118-year-old auto maker. Ms. Ford English’s 63-year-old father has served as executive chairman since 2006, and was chief executive officer and chairman before that.

Edsel Ford II, who is the father of Henry Ford III, has been a director since the late 1980s. Elena Ford, another great-great granddaughter of the founder, is Ford’s chief customer-experience officer.

In an interview, Bill Ford said the company’s family ties provide a long-term perspective that benefits shareholders and employees. He cited the 2008-09 financial crisis, when the company avoided bankruptcy by mortgaging most of its assets, including its blue Ford logo, while rivals General Motors Co. and Chrysler underwent government-led restructurings.

The Ford family’s supervoting Class B shares give it 40% voting power and effective control over the company. Bill Ford has amassed a growing percentage of the Class B shares in recent years, totaling about 20% as of February 2020, according to regulatory filings.

Mr. Ford said he continues to add to his stake because he is confident in the company’s future.

“All the different business opportunities that lay in front of us are really compelling,” he said.

Ford shares have rallied since the onset of the Covid-19 pandemic last year. Its stock price is up 46% this year and has tripled since March 2020.

Ford CEO Jim Farley took over in October, tasked with rejuvenating a company that has seen operating profit fall for five consecutive years. Mr. Farley has emphasized fixing Ford’s nagging quality problems and pushing further into offering digital services.

Mr. Ford said that the company’s 11 independent directors oversaw the vetting of the two younger Ford’s during the nomination process, and that he and Edsel Ford II weren’t involved.

He said the younger Fords provide a fresh perspective and knowledge of the company and the growth areas it is targeting. His daughter, for example, spent time as a manager in operations inside the company’s driverless car division.

Ms. Ford English joined Ford in 2017 after working in fashion retailing, including a stint at Gap Inc. She has quickly ascended Ford’s ranks, now serving as director of corporate strategy.

She also is a director at Rivian Automotive LLC, the electric-truck startup in which Ford has a minority stake and strategic partnership.

Henry Ford III has been at Ford for 15 years and now is head of investor relations, after working in labor relations and as marketing manager for Ford’s performance-car division.

Write to Mike Colias at [email protected]

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This post first appeared on wsj.com

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