Entertainment industry told to uphold ‘truth, goodness and beauty’ and remove vulgar and violent content

China’s broadcasting regulator said it will encourage online producers to create “healthy” cartoons and clamp down on violent, vulgar or pornographic content, as Beijing steps up efforts to bring its thriving entertainment industry to heel.

The National Radio and Television Administration said in a notice posted late on Friday that children and young people were the main audience for cartoons, and qualified agencies need to broadcast content that “upholds truth, goodness and beauty”.

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