BROTHERS Cider has decided to ditch its “to die for” sweet ciders in an attempt to rebrand its drinks.
The Cidermarker is launching four new flavours which aim to replace its classically popular sweet drinks.
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The new lineup carries a trio of 3.4% ABV fruit ciders and a 7% ABV apple and pear cider.
Un-berrylievable, Best of the zest, Berry sub-lime and App-saloutely pear-fect will be available to purchase in stores from supermarkets for £1.74 per 500ml can.
Or you can pick up a multipack with six 330ml cans for £5.50.
All four of the new flavours will roll out in Tesco, Booker, Morrisons and One Stop from February 12.
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The Sun has reached out to Brothers Cider for comment.
Brothers Cider is known for producing sweet-flavoured ciders that mimic desserts.
Soon shoppers will no longer be able to get their hands on two popular cider flavours which evoked strong memories for many, Toffee Apple and Cherry Bakewell.
Back in 2020, the brother released marshmallow and tutti frutti flavoured ciders.
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The cider maker did a parma violet, strawberries and cream and rhubarb and custard version of their popular beverage.
The sweet drinks have been well-loved by cider fans.
One fan called them: “Sweet and sour deliciousness”.
Another said: ” [They are] to die for.”
It’s believed the Somerset-based brand has spent around £4million on its rebranding and new products.
The cidermaker has slyly hinted at the release on its Instagram page.
The bare page now shows just one photo which reads: “Brothers 12.02.24.”
Brothers Cider commented: “Something big incoming.”
The post has racked up hundreds of likes with many cider fans guessing what the news could be.
One user asked: “Return of the Rhubarb & Custard?”
“Tutti frutti?? Pear cider??” asked another.
“Pina colada cider?” guessed a third user.
Someone else cried: “Bring back coconut and lime!”
Bear in mind prices can vary from store to store so it’s worth shopping around.
Trolley.co.uk has a price comparison tool which compares the prices of 130,000 products across all major supermarkets.
The Latest Deals app also lets you search items and helps you compare prices at several supermarkets to see where it’s cheaper.
Please drink responsibly and for advice or support about drinking alcohol please visit drinkaware.co.uk.
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