One in five adults have been camping or caravanning during Covid – many for the first time, says Mintel

The prospect of makeshift beds, campfire cuisine and long-drop loos used to be a turn-off for holidaymakers but new research underlines the scale of the domestic camping boom during Covid, as millions have swapped foreign sun loungers for s’mores and sleeping bags.

One in five British adults have been on a camping or caravan holiday since the pandemic began, according to market researchers Mintel. Of these about 4.5 million were sleeping in a tent or caravan for the first time, it estimated.

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