Bloomsbury is hoping for a ‘terrific’ Christmas as shoppers looking for cheaper gifts turn to books. 

The Harry Potter publisher said an illustrated version of The Philosopher’s Stone will be a top seller this festive period. 

And Bloomsbury said Kamila Shamsie’s novel Best Of Friends and Tom Kerridge’s Real Life Recipes cookbook will fly off the shelves. Boss Nigel Newton said: ‘The public will be flocking into bookshops as they avoid more expensive Christmas presents.’ 

Top seller: Rupert Grint, Emma Watson and Daniel Radcliffe star in Harry Potter and the Philosopher’s Stone

Top seller: Rupert Grint, Emma Watson and Daniel Radcliffe star in Harry Potter and the Philosopher’s Stone

Top seller: Rupert Grint, Emma Watson and Daniel Radcliffe star in Harry Potter and the Philosopher’s Stone 

The publisher unveiled record sales and profits for the six months to August 31. Sales in the period were £123m, 22 per cent higher than a year earlier. 

And profit was £16m, up 23 per cent from last year. 

Shares soared 9.8 per cent, or 40p, to 448.5p. The company has seen sales and profits boom since the pandemic struck as lockdowns sparked a surge in demand for reading. 

Newton said that the interest in reading sparked during the lockdowns has continued as those who had given up on reading ‘were reminded of the pleasure of it’.

#fiveDealsWidget .dealItemTitle#mobile {display:none} #fiveDealsWidget {display:block; float:left; clear:both; max-width:636px; margin:0; padding:0; line-height:120%; font-size:12px} #fiveDealsWidget div, #fiveDealsWidget a {margin:0; padding:0; line-height:120%; text-decoration: none; font-family:Arial, Helvetica ,sans-serif} #fiveDealsWidget .widgetTitleBox {display:block; float:left; width:100%; background-color:#af1e1e; } #fiveDealsWidget .widgetTitle {color:#fff; text-transform: uppercase; font-size:18px; font-weight:bold; margin:6px 10px 4px 10px; } #fiveDealsWidget a.dealItem {float:left; display:block; width:124px; margin-right:4px; margin-top:5px; background-color: #e3e3e3; min-height:200px;} #fiveDealsWidget a.dealItem#last {margin-right:0} #fiveDealsWidget .dealItemTitle {display:block; margin:10px 5px; color:#000; font-weight:bold} #fiveDealsWidget .dealItemImage, #fiveDealsWidget .dealItemImage img {float:left; display:block; margin:0; padding:0} #fiveDealsWidget .dealItemImage {border:1px solid #ccc} #fiveDealsWidget .dealItemImage img {width:100%; height:auto} #fiveDealsWidget .dealItemdesc {float:left; display:block; color:#004db3; font-weight:bold; margin:5px;} #fiveDealsWidget .dealItemRate {float:left; display:block; color:#000; margin:5px} #fiveDealsWidget .dealFooter {display:block; float:left; width:100%; margin-top:5px; background-color:#e3e3e3 } #fiveDealsWidget .footerText {font-size:10px; margin:10px 10px 10px 10px;} @media (max-width: 635px) { #fiveDealsWidget a.dealItem {width:19%; margin-right:1%} #fiveDealsWidget a.dealItem#last {width:20%} } @media (max-width: 560px) { #fiveDealsWidget #desktop {display:none;} #fiveDealsWidget #mobile {display:block!important} #fiveDealsWidget a.dealItem {background-color: #fff; height:auto; min-height:auto} #fiveDealsWidget a.dealItem {border-bottom:1px solid #ececec; margin-bottom:5px; padding-bottom:10px} #fiveDealsWidget a.dealItem#last {border-bottom:0px solid #ececec; margin-bottom:5px; padding-bottom:0px} #fiveDealsWidget a.dealItem, #fiveDealsWidget a.dealItem#last {width:100%} #fiveDealsWidget .dealItemContent, #fiveDealsWidget .dealItemImage {float:left; display:inline-block} #fiveDealsWidget .dealItemImage {width:35%; margin-right:1%} #fiveDealsWidget .dealItemContent {width:63%} #fiveDealsWidget .dealItemTitle {margin: 0px 5px 5px; font-size:16px} #fiveDealsWidget .dealItemContent .dealItemdesc, #fiveDealsWidget .dealItemContent .dealItemRate {clear:both} }

This post first appeared on Dailymail.co.uk

You May Also Like

STOCKS TO WATCH: Crispin Odey stung over Metro Bank

This year’s deal fever has finally reached the long-unloved banking sector.  US…

I’m a savings expert – how to save over £600 by Christmas 2022

AUGUST has only just begun and Christmas is probably the last thing…

Sunak urged to back corporate tax plan ‘worth £13.5bn a year’

Campaigners say US global blueprint would help raise billions from multinationals and…

Diageo in high spirits despite US slowdown

Guinness and Smirnoff maker Diageo dodged a nasty hangover from the economic…