This year, The Clorox Company won Best In-House Agency from the In-House Agency Forum (IHAF) under Stacey Grier’s leadership.

December 24, 2019 1 min read

Opinions expressed by Entrepreneur contributors are their own.

On the sixth episode of Season 3 of The Rough Cut, Storyhunter co-founder Alex Ragir went to the Association of National Advertisers Master’s of Marketing Week in Orlando to meet with Stacey Grier, The Clorox Company’s first female Chief Marketing Officer.

Grier is in charge of marketing for household brands like Clorox, Pine-Sol, Burt’s Bees and Brita. Ragir and Grier discussed how women in marketing should embrace their strengths and lift other women up and how consumers are aware that production value can vary depending on the medium.

You can see the full interview on Storyhunter’s Video Strategist Blog, or listen to the full interview on Spotify, Apple Podcasts or Google Play.  

Related: Deloitte Digital CCO on Using Jazz as an Inspiration for Content

This article is from Entrepreneur.com

You May Also Like

Liquid Death Got Ridiculously Successful by Asking One Question: ‘What’s the Dumbest Idea You Can Think of Right Now?’

Water is the basis of life: It grows plants, it constitutes up…

10 tips from Philip Kotler to get your message across to the people who do want to buy from you

This article was translated from our Spanish edition using AI technologies. Errors…

5 Ways to Control Your Online Reviews

Opinions expressed by Entrepreneur contributors are their own. Does it sometimes seem…

How to Use Marketing to Outsell Your Competition Every Time

July 8, 2021 7 min read Opinions expressed by Entrepreneur contributors are…