Retailers report customers snapping up all available stocks with bike sales up over 40% on last year

Bike retailers and manufacturers are struggling to keep up with demand as the cycling boom kicked off by the pandemic rolls into 2021, with customers falling on available stock “like pirahanas”, according to one big retailer.

UK bicycle sellers said stock was being snapped up within days of arriving at ports even before the market hits its peak selling season, which usually begins at Easter.

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