Inside Spotify Wrapped, an Annual Song of Ourselves

It’s the time of year many people have been anxiously awaiting: Spotify Wrapped season. 

For nearly a decade, all Spotify users get a shareable summary of their annual listening habits that reveals who they really are and the year they had—stripping away any pretense of taste. The results often surprise people. People who think they’re Beethoven aficionados may find they’re actually bigger fans of Beyoncé.