Scrapping of adverts for foods high in fat, salt and sugar before 9pm will not now take effect until 2025

Rishi Sunak faces a furious backlash from health experts after his government yet again delayed plans for a ban on pre-watershed TV advertising for junk food.

A ban on adverts for foods high in fat, salt and sugar before 9pm was due to come into force from January 2023, as well as a ban on “buy one get one free” deals on junk food. However, in May, it was delayed for a year by the then prime minister Boris Johnson.

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