Tattooing is constantly evolving and the most-sought after artists are superstars. Here, the top five reveal what the craft means to them

Instagram has transformed tattooing. There was an old white man biker mentality when I started out – they were the gatekeepers. There was sexism, racism and an old boys’ club. The only way to cut your teeth and carve out a career involved apprenticeships in their shops. Now we can advertise ourselves. That’s what I do to my 500,000 Instagram followers.

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