This mixology competition’s contestants are all arrogant hipster bores who spend the show at each other’s throats. Locking them up in a TV studio is almost a public service
I’ve never been to a Netflix commissioning meeting, but at this stage I’m largely convinced that it just takes the form of a massive tombola filled with every conceivable profession on Earth. The drum gets spun, a profession is drawn out, then Netflix goes and makes a televised competition show about it. In recent years the platform has given us programmes about fashion design, metalwork, glass-blowing, flower arranging and (many, many times over) cookery. If we play our cards right, who knows what might be next? Scaffolding? Goat herding? Chartered accounting?
For now, though, we will have to make do with the latest entry: a mixologist competition show entitled Drink Masters. This, you have to admit, represents something of an open goal. After so many endless programmes about food, it is slightly baffling to realise that nobody ever thought to make a show about drinks. What could possibly have been stopping them?